After pissing off employees in the journalism division by announcing that they will be making their way into paid content, the CBC felt compelled to tell their employees that they are still focused on Journalism. The billion dollars from taxpayers go a long way but it’s just not enough to make ends meet so there needs to be some revenue making. The CBC already deals with ads online and on television but in this climate where hockey players have ads on their helmets, one such way to add revenue is to sell ad space in their logo. Just the thought of that probably makes the journalist’s skin crawl but to quell the anger, CBC has devoted 1/3 of the ad space to journalism companies. Sure this doesn’t help the CBC journalists but it shows we are total with your profession. The logo will scream journalism and only whisper “6.99 Big Crunch Combo, limited time only”. The Post Rational contacted the CBC by phone and when we asked who we were speaking with, a woman answered “Maybe it’s me, maybe it’s Maybelline, how can I help you?” We decided to just hang up.